How important is your website design

Business owners give lots of thought to their website design. Is it really that important for getting more sales leads?

Does your website design determine how many customers call you? Are there other, more important factors, other than your website design?

Many of our clients are concerned that if they their websites won't have the right look, customers will not be attracted and trusting enough to call them. 

Over the years we've met business owners who spent a lot of money on web design (not with us, we're not that expensive), but achieved only average results in terms of attracting new customers through their website.

Our experience as an SEO company that serves many businesses in Toronto and the GTA has taught us that website design is only on factor in attracting new leads and usually not the most important. 
In fact, we even have SEO clients whose website consists of as little as one to three pages, and that probably won't ever win an award for superb web design.

These client however manage to attract a large number of prospects because their website shows up at the top of Google's first results page. Another advantage that these companies have is that their website design, while very basic, manages to answer the most critical questions and concerns that bother most customers in their markets.

So how important it is to your business success to have a website design that will amaze your customers? 
Not that important. It is important though to have a website that builds trust, credibility and makes it easy for potential customers to contact you. 

Obviously, in order to have that kind of a website you will benefit from working with an experienced website development company that has achieved proven results with many other companies. Contact us if you want to know more about such website development company (us, of course....).

No matter how good your website is, it won't help you make more sales if people can't find it. This is why SEO is so important. You may even suspect that it's more important than website design. 

If you are in Toronto or anywhere else in  North America, contact us to learn how you can use SEO most effectively to be found by the hundreds or thousands who are looking for your kind of service in your area every month.

Horizon marketing solutions
www.horizonmarketing.ca