One issue that repeats continuously with many of my clients is the issue of identity.
Although most people are not even aware of this, everyone has a few different identities that they use to perform their different roles in life.
Anyone who wants to succeed in business must have the identity of a business person as one of their identities.
Why is this so important?
Because if you see yourself as a business person, you look at your job a different way and your chance of success immediately increases.
What makes the difference?
When seeing yourself as a business person you will not be surprised when facing a new problem. A real business person knows that their job is to solve problems. This is why their business exists and this is what they are being paid to do.
A real business person will not only solve problems. They will also try to use the opportunity that the problem brings to improve their position.
If you adopted the business person identity, you'll find it easy to become curious about subjects such as marketing, sales, finance and other subjects that will help you run a good business. With time you will absorb more and more information and become good at these subjects. We see this almost every day when we work with our clients, building and promoting websites for their businesses.
Unfortunately, most small business owners never consciously choose this identity for themselves. They like to identify themselves in other ways, not as a business person.
They pay a dear price for this mistake as it prevents them from developing their skills in the one are that will give them what they all want: business success.
Although most people are not even aware of this, everyone has a few different identities that they use to perform their different roles in life.
Anyone who wants to succeed in business must have the identity of a business person as one of their identities.
Why is this so important?
Because if you see yourself as a business person, you look at your job a different way and your chance of success immediately increases.
What makes the difference?
When seeing yourself as a business person you will not be surprised when facing a new problem. A real business person knows that their job is to solve problems. This is why their business exists and this is what they are being paid to do.
A real business person will not only solve problems. They will also try to use the opportunity that the problem brings to improve their position.
If you adopted the business person identity, you'll find it easy to become curious about subjects such as marketing, sales, finance and other subjects that will help you run a good business. With time you will absorb more and more information and become good at these subjects. We see this almost every day when we work with our clients, building and promoting websites for their businesses.
Unfortunately, most small business owners never consciously choose this identity for themselves. They like to identify themselves in other ways, not as a business person.
They pay a dear price for this mistake as it prevents them from developing their skills in the one are that will give them what they all want: business success.